How to Select Tube Packaging
20 August 2024Tube packaging is an increasingly popular solution for skincare and makeup products, offering versatility in shape, size, and material while remaining cost-effective. With the growing demand for liquid, gel, and cream products, tube packaging is an ideal choice for cosmetics and personal care, pharmaceutical, food, and household industries.


Tube packaging is available in various materials, including plastic, aluminum, and laminate paper, and is designed with a narrow opening sealed by an end closure mechanism such as a screw cap, flip-top cap, nozzle, or snap-fit cap. The cylindrical shape and diverse material options make tube packaging suitable for different product types requiring secure and convenient dispensation.
- Cost-effective - Tube packaging has minimal production costs, offers mass-production capabilities, and enables direct printing or labeling for colorful branding.
- Convenient - Designed for easy dispensing, tube packaging allows consumers to extract the right amount of product efficiently.
- Hygienic - The narrow opening maintains product cleanliness and reduces contamination risks.
- Versatile - A range of shapes and sizes cater to various product requirements and enhance packaging flexibility.
- Sustainable - Environmentally friendly materials, such as biodegradable plastics, reduce the impact of disposable tube packaging waste.
- PE (Polyethylene): Durable and flexible, ideal for lotions, creams, and gels; available in mono-layer, 2-layer, and 5-layer.
- ABL (Aluminium Barrier Laminates): Strong and lightweight, provides excellent barrier properties for cosmetics requiring freshness preservation.
- Aluminum: Lightweight and recyclable, suitable for non-viscous products requiring less compression.
- Eco-friendly New Materials: Post-Consumer Recycled (PCR), sugarcane-based PolyLactic Acid (PLA), and Kraft paper tubes offer environmentally friendly alternatives.

Round, oval, square, rectangular, and triangular shapes cater to different product types and packaging requirements.
Flat, spouty, functional applicators (mascara, eyeliner, lip gloss, sponge head, rollerball, etc.) offer tailored tube head designs.
Screw cap, flip-top cap, airless pump, and more provide diverse options for cosmetic tubes, aiding in precise dispensing needs.
- Printing: Direct tube printing options include digital, offset, and silkscreen printing for vivid, colorful designs.
- Labeling: Flexographic, digital, or screen-printing methods apply separate labels to tubes, offering decorative flexibility.
- Hot-stamping: Heat and pressure are used to apply foil materials for text and design accents.
- Embossing: Create textured, three-dimensional effects with molded designs on the tube surface.
- Shrink Sleeves: Heat applications secure plastic sleeves, protecting labels from wear and damage.
- Metalizing: Ultrathin metallic layers offer reflective, durable decoration and unique aesthetics.

Understanding the variety of cosmetic tube options and decorations is essential for selecting the ideal packaging to protect and showcase your product. Collaborating with experienced manufacturers can help guide you through the selection process and ensure that your finished packaging meets both functional and aesthetic objectives, resulting in a successful brand identity and enticing product presentation.